vayu explainer

Graphic Design
Motion
Visual Langauge
Iconography
Project
This video took some extra time. Not because of the animation.
But because Vayu was in the middle of a rebrand journey.
The project was originally completed months ago.
Script, ideation, storyboard, visual design, animation, editing, narration, music — I was involved from day one.
Later, once the new brand was finalized, I updated the entire visual language and logo.
Key people in this project:• CPO and Co-founder Shenhav Avidar• Myself for Story, Visual Direction, and A-Z Execution.
The challenge: Take a complex product and transform it into a straightforward, visual story.• Make it flow.• Make it feel human.
Let’s talk about your new project
Fill in the form to contact me or send an email to idan.shani@gmail.com